If you’re a fan of classic movies, you probably have seen the 1937 film, Shall We Dance, where Fred Astaire and Ginger Rogers perform a song titled “Let’s Call the Whole Thing Off.” As part of the lyrics, the two sang about how one of them said “tomato” with a long “A” sound, while the other one pronounced the same word using the “A” sound like in the word “darling.”

First, the good news. According to the 2015 Nielsen Global Corporate Sustainability Report, 66% of global consumers are willing to pay more for sustainable brands. These results were gleaned from a reasonably large study—30,000 people from 60 countries around the globe—and it’s an increase of 11% in just one year, and 16% over a two-year period.

If you grew up during the 1950s, 60s or 70s, there’s a very good chance that, on hectic nights, you were served a frozen dinner or two. These single-serving-sized dinners were packaged in plastic and foil, compartmentalized to separate the mystery meat from the gravy-glopped potatoes from the mushy vegetables. Buy them in bulk. Put them in your freezer.